ABOUT

The brand Aurelia was established in 2009 and is a division of TCNS CLOTHING CO. LIMITED, which is run by two brothers, Mr. OS Pasricha and Mr. AS Pasricha. They began their adventure with W, a retailer in India that sells women’s clothing that is “Indian contemporary.” The next brand was Aurelia, whose mission was to make Indian clothing more appealing, accessible, and practical for contemporary Indian women. Aurelia reinterprets Indian ethnicity by adhering to tradition while incorporating some contemporary ideas. We serve the stereotypical Indian lady, who wants a branded experience with reliable, high-quality goods that fit well and are priced competitively. From casual to formal, Aurelia has a fusion approach that combines a variety of styles, from basic to occasion-ready.

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